AMA Education System

Essentials of marketing management / (Record no. 15892)

MARC details
000 -LEADER
fixed length control field 00533nam a2200169Ic 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250628033945.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240520s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789719811244
040 ## - CATALOGING SOURCE
Original cataloging agency Library
Transcribing agency DLC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.13
Item number P75 2019
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Pride, William M.
245 10 - TITLE STATEMENT
Title Essentials of marketing management /
Statement of responsibility, etc. William M. Pride and O.C. Ferrell
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Quezon City :
Name of producer, publisher, distributor, manufacturer C&E Publishing, Inc.
Date of production, publication, distribution, manufacture, or copyright notice c2019.
300 ## - PHYSICAL DESCRIPTION
Extent viii; 386 p.; ill.; 25 cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Marketing
Topical term or geographic name entry element Marketing
General subdivision Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Library of Congress Classification
Suppress in OPAC No
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Main Library Main Library Newly Acquired Section 05/27/2024 21222   HF 5415.13 P75 2019 000000001145493 10/14/2024 05/27/2024 Books
        Main Library Main Library Newly Acquired Section 05/27/2024 21223   HF 5415.13 P75 2019 000000001145494 10/14/2024 05/27/2024 Books
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