AMA Education System

Participation marketing : (Record no. 15908)

MARC details
000 -LEADER
fixed length control field 01465cam a2200361 i 4500
001 - CONTROL NUMBER
control field 19993142
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250113010210.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170915s2018 enk b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2017035778
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749482107 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749482114
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Description conventions rda
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.1255
Item number .B749 2018
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/27
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Brito, Michael
245 10 - TITLE STATEMENT
Title Participation marketing :
Remainder of title unleashing employees to participate and become brand storytellers /
Statement of responsibility, etc. Michael Brito
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture London, UK :
Name of producer, publisher, distributor, manufacturer Kogan Page Limited,
Date of production, publication, distribution, manufacture, or copyright notice 2018
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 238 pages ;
Dimensions 24 cm
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (pages 223-229) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing)
Source of heading or term Branding (Marketing)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
Source of heading or term Marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management
General subdivision Employee participation.
Source of heading or term Management
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Corporate Culture
Source of heading or term Corporate Culture
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Employee motivation.
Source of heading or term Employee motivation.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Online version:
Main entry heading Brito, Michael, author.
Title Participation marketing
Place, publisher, and date of publication London ; New York : Kogan Page, 2018
International Standard Book Number 9780749482114
Record control number (DLC) 2017044895
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Main Library Main Library Newly Acquired Section 05/27/2024 21259   HF 415.1255 B74 2018 000000001145612 10/14/2024 05/27/2024 Books
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