AMA Education System

Effective brand leadership : be different, stay different or perish / (Record no. 22803)

MARC details
000 -LEADER
fixed length control field 00701nam a2200193Ic 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250703000932.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240520s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781909828781
040 ## - CATALOGING SOURCE
Transcribing agency DLC
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Edger, Chris et al
245 10 - TITLE STATEMENT
Title Effective brand leadership : be different, stay different or perish /
Statement of responsibility, etc. Chris et al. Edger
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Name of producer, publisher, distributor, manufacturer Libri Publishing
Date of production, publication, distribution, manufacture, or copyright notice c2016.
300 ## - PHYSICAL DESCRIPTION
Extent xiii;201 p.; ill.;24cm
Dimensions 24cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Branding Marketing
Topical term or geographic name entry element Branding Marketing
General subdivision Case studies
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Food service
Topical term or geographic name entry element Food service
General subdivision Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Food service
Topical term or geographic name entry element Food service
General subdivision Marketing
Chronological subdivision Case studies
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Strategic planning
Topical term or geographic name entry element Strategic planning
General subdivision case studies
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Dewey Decimal Classification
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Main Library Main Library Circulation Section 05/27/2024 21338   TX911.3 M3 E34 2016 00000000213382025 05/27/2024 05/27/2024 Books
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