TY  - BOOK
AU  - Blakeman,Robyn
TI  - Integrated Marketing Communication: Creative Strategy from Idea to Implementation 
SN  - 9781538101056
AV  - HF6146 B55 2018
U1  - 658.8/02 23
PY  - 2018///
CY  - Lanham
PB  - Rowman & Littlefield
KW  - Communication in marketing
N1  - Includes bibliographical references and index
ER  -