| 000 | 00516nam a2200181Ic 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20250121034553.0 | ||
| 008 | 240520s9999 xx 000 0 und d | ||
| 020 | _a981405822 | ||
| 040 | _cDLC | ||
| 245 | 1 | 0 | _aContemporary Advertising |
| 260 |
_aSingapore _bMcGraw-Hill Companies, Inc. _c1999 |
||
| 264 | 1 |
_aSingapore _bMcGraw-Hill Companies, Inc. _c1999 |
|
| 300 | _axxiv.; 548+I-15 p.; ill.; 23 cm | ||
| 650 |
_2Advertising _aAdvertising |
||
| 700 |
_aWilliam F. Arens _eAuthor |
||
| 942 |
_cBK _2ddc |
||
| 999 |
_c13301 _d13301 |
||