000 00589nam a2200181Ic 4500
005 20250113005459.0
008 240520s9999 xx 000 0 und d
020 _a9781433131783
020 _a9789781433139
040 _cDLC
100 1 _aZill.es, Klaus ; Cuenca Joan
245 1 0 _aMedia business models : breaking the traditional value chain /
_cKlaus ; Cuenca Joan. Zill.es
264 1 _aNew York
_bPeter Lang
_c2016
300 _a269 p.; ill.; 15 cm
650 _2Social Media Marketing
_aSocial Media Marketing
650 _2Social Marketing
_aSocial Marketing
942 _cBK
_2ddc
999 _c15907
_d15907