| 000 | 00547nam a2200181Ic 4500 | ||
|---|---|---|---|
| 005 | 20250117022435.0 | ||
| 008 | 240520s9999 xx 000 0 und d | ||
| 020 | _a9781597495929 | ||
| 020 | _a9789781597497 | ||
| 040 | _cDLC | ||
| 100 | 1 | _aAlon, Ilan | |
| 245 | 1 | 0 |
_aGlobal marketing : contemporary theory, practice and cases / _cIlan Alon |
| 264 | 1 |
_bMcGraw Hill. _c2013 |
|
| 300 | _axxi;602 p.; ill.; 25 cm | ||
| 650 |
_2Export marketing _aExport marketing |
||
| 650 |
_2Export marketing _aExport marketing _xCase studies |
||
| 942 |
_cBK _2ddc |
||
| 999 |
_c15975 _d15975 |
||