| 000 | 00660nam a2200193Ic 4500 | ||
|---|---|---|---|
| 005 | 20250628030827.0 | ||
| 008 | 240520s9999 xx 000 0 und d | ||
| 020 | _a9781944659059 | ||
| 020 | _a9789781944659 | ||
| 040 |
_aDLC _cDLC _dDLC _erda |
||
| 100 | 1 | _aWirtz, Jochen | |
| 245 | 1 | 0 |
_aWinning in service markets : success through people, technology and strategy / _cJochen Wirtz |
| 264 | 1 |
_aSingapore _bWorld Scientific _cc2016. |
|
| 300 | _axvii; 684.; ill.; 23 cm | ||
| 650 |
_2Service Industries _aService Industries _xMarketing |
||
| 650 |
_2Branding _aBranding _v(Marketing) |
||
| 650 |
_2Customer Relations _aCustomer Relations |
||
| 942 |
_cBK _2lcc _n0 |
||
| 999 |
_c16064 _d16064 |
||