| 000 | 00511nam a2200169Ic 4500 | ||
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| 005 | 20250117033059.0 | ||
| 008 | 240520s9999 xx 000 0 und d | ||
| 020 | _a9789810696733 | ||
| 020 | _a9789789810697 | ||
| 040 | _cDLC | ||
| 100 | 1 | _aKotler, Philip,Kevin Lane Keller | |
| 245 | 1 | 0 |
_aMarketing management. 14th ed. / _cPhilip,Kevin Lane Keller Kotler, Philip |
| 264 | 1 |
_aSingapore _bPearson _c2012 |
|
| 300 | _a131 index.; ill.; 26 cm | ||
| 650 |
_2Marketing _aMarketing _xManagement |
||
| 942 |
_cBK _2ddc |
||
| 999 |
_c17049 _d17049 |
||