000 00587nam a2200181Ic 4500
005 20250115082346.0
008 240520s9999 xx 000 0 und d
020 _a9789814319881
020 _a9789789814312
040 _cDLC
100 1 _aZeithaml, Valarie A. et al
245 1 0 _aServices marketing : integrating customer focus across the firm /
_cValarie A. et al. Zeithaml
264 1 _bMcGraw-Hill.
_c2010
650 _2Service Industries
_aService Industries
_xMarketing
650 _2Costumer Services
_aCostumer Services
650 _2Marketing
_aMarketing
942 _cBK
_2ddc
999 _c17181
_d17181