Managing brands in 4D : (Record no. 15831)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01726cam a22004337i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 20702685 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250628031335.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 181011s2018 enka b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2017279049 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781787561038 (hardback) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9781787561021 (Online) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9781787561045 (Epub) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)on1045191283 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | YDX |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Description conventions | rda |
| Modifying agency | LTSCA |
| -- | OCLCF |
| -- | DLC |
| 041 1# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| Language code of original | pol |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | lccopycat |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD 69.B7 |
| Item number | P63 2018 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/27 |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pogorzelski, Jacek |
| 245 10 - TITLE STATEMENT | |
| Title | Managing brands in 4D : |
| Remainder of title | understanding perceptual, emotional, social and cultural branding / |
| Statement of responsibility, etc. | Jacek Pogorzelski |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | Managing brands in four dimensions |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | United Kingdom : |
| Name of producer, publisher, distributor, manufacturer | Emerald Publishing Limited, |
| Date of production, publication, distribution, manufacture, or copyright notice | c2018. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 229 pages : |
| Other physical details | illustrations ; |
| Dimensions | 24 cm |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 336 ## - CONTENT TYPE | |
| Content type term | still image |
| Content type code | sti |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 500 ## - GENERAL NOTE | |
| General note | "Translated by Joanna Łuczak"--Title-page verso. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (pages 213-221) and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Brand Name Products |
| Topical term or geographic name entry element | Brand Name Products |
| General subdivision | Management |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Branding (Marketing) |
| Topical term or geographic name entry element | Branding (Marketing) |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Łuczak, Joanna, |
| Relator term | translator. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Relationship information | Electronic version: |
| Main entry heading | Pogorzelski, Jacek. |
| Title | Managing brands in 4D. |
| Place, publisher, and date of publication | United Kingdom : Emerald Publishing, 2018 |
| International Standard Book Number | 9781787561021 |
| Record control number | (OCoLC)1038716468 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | copycat |
| d | 2 |
| e | ncip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Library | Main Library | Newly Acquired Section | 05/27/2024 | 21269 | HD 69 B7 P63 2018 | 000000001145618 | 10/14/2024 | 05/27/2024 | Books |