Contemporary Advertising and Integrated Marketing Communications / William F. Arens and Michael F. Weigold

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Material type: Text

TextPublisher: New York : McGraw Hill, c2017Edition: Fifteenth editionDescription: xxxi.; 714 p.; ill.; 27 cm 27cmISBN:

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Holdings
Item type	Current library	Shelving location	Call number	Status	Barcode
Books	Main Library	Circulation Section	HF 5821 A74 2017 (Browse shelf(Opens below))	Available	00000000214332025

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